Dashboard

Analytics dashboard you build your way.

All of your client's Google Analytics 4 data in one dashboard. You choose which metrics to show, drag the widgets and configure the layout in a few clicks. Each client can have their own view.

No credit card. You'll be notified at launch.

Mattic analytics dashboard with KPIs, trend charts and acquisition channels

8 KPIs

The metrics your agency needs, all with period comparison.

Each KPI shows the current value and an arrow indicating whether it went up or down compared to the previous period. Large numbers are automatically formatted (1.2K, 3.5M). Duration appears as minutes and seconds.

Sessions

Total visits in the selected period, compared to the previous period

Users

Unique visitors who accessed the client's website

Pageviews

Total number of pages viewed

Conversions

Conversion events configured in the client's GA4

Engagement rate

Percentage of sessions with active interaction

Avg. duration

Average time each visitor spends on the site

New users

Visitors accessing the site for the first time

Bounce rate

Sessions that end without any interaction

Visual editor

Drag, resize and save.

The dashboard uses a 12-column grid with drag-and-drop. Click "Edit layout", drag widgets to the position you want and adjust the size of each one. When done, save. The layout is saved per client, so each one can have a different organization.

If you want to go back to the default, there's a button to reset the original layout with one click.

Visual dashboard editor with drag-and-drop widget grid

6 views

Charts and tables that tell the data story.

Daily trend

Area chart showing sessions and users per day. Useful for identifying traffic patterns and access peaks.

Acquisition channels

Horizontal bar chart with traffic origin: organic, direct, social, paid and others. Shows where the client's visitors come from.

Top pages

Table with URL, title, pageviews, users, average time and bounce rate for each page.

Devices

Pie chart showing the split between desktop, mobile and tablet. Helps understand how the client's audience accesses the site.

Location

Ranking of countries with most sessions. Each country appears with a visual volume indicator.

Events

The 10 most triggered events in the client's GA4, sorted by count.

Period

Filter by 7, 30 or 90 days. Or choose any period you want.

Quick period buttons cover the most common scenarios. But if you need a specific range, the date picker lets you choose a start and end day. All KPIs and charts update immediately.

No more building dashboards by hand.

The first 50 lock in the launch price.